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The popular 2007 campaign that delivered more than 250 gifts to local needy seniors is being planned again this holiday season. Area retailers, along with agencies that serve older adults, have partnered with a local senior-care service to make sure that isolated seniors receive gifts and companionship through the Be a Santa to a Senior program.
The area office of Home Instead Senior Care, the world’s largest provider of non-medical home care and companionship for older adults, has joined New River Valley Agency on Aging, RSVP of Christiansburg, Montgomery County Emergency Assistance Program, Southland Log Homes, and Walmart to provide presents to seniors who otherwise might not receive a gift this holiday season. Throughout North America, this is the fifth year of the program where last year more than 26,400 volunteers distributed gifts to deserving seniors. In the past four years since introducing this Be a Santa to a Senior program, Home Instead Senior Care has helped provide more than 930,000 gifts to 568,055 seniors in North America. “Be a Santa to a Senior each year sets new records in contributions of gifts to a group that often is forgotten during the hectic holiday season,” said Debbie Witt, owner of the Home Instead Senior Care office serving the New River Valley. “While children are the beneficiaries of many holiday programs, people often don’t think about the isolated and lonely seniors who need to be remembered as well during this season. Be a Santa to a Senior also is designed to help stimulate human contact and social interaction for older adults who are unlikely to have guests during the holidays.” Here’s how the program, which runs from Nov. 24 through Dec. 19, works: Prior to the holiday season, the participating local non-profit organizations will identify needy and isolated seniors in the community and provide those names to Home Instead Senior Care for this community service program. Christmas trees, which will go up in Walmart on Nov. 24 will feature ornaments with the first names only of the seniors and their respective gift requests. Holiday shoppers can pick up an ornament, buy items on the list and return them unwrapped to the store, along with the ornament attached. Home Instead Senior Care then enlists the volunteer help of its staff, senior-care business associates, non-profit workers and others to collect, wrap and distribute the gifts to these seniors. “Be a Santa to a Senior is a fulfilling way to say thanks to those older adults who have helped build our community,” Witt said. “Our hope is that many will be touched by this holiday gesture of goodwill.” If you or someone you know is interested in volunteering to help on the citywide gift-wrapping day, contact Debbie Witt at (540) 260-3160. Businesses are encouraged to contact the local Home Instead Senior Care office about adopting groups of seniors. For tree locations in your area, or for more information about the program, log on to www.beasantatoasenior.com. For more information about Be a Santa to a Senior , contact Debbie Witt of Home Instead Senior Care in Christiansburg at (540) 260-3160.
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